Press Releases

Why is pricing the riskiest thing in hospitality?
Think back to the last big pricing or menu call that didn’t work out. A small miss that hurt trade: item repositioned at the wrong price point, a price band that slowed down a bestseller, an increase that tipped a loyal segment of guests somewhere else. You probably knew within

Menu Management for Marketing Teams and Multi Site Operators
Why does your marketing team spend too much time managing menus and not enough time marketing? The case for a single source of truth across every guest-facing channel Marketing teams have never had more channels to manage. Websites, delivery platforms, digital menu boards, Google listings, kiosks, printed menus, promotional materials.

The Hospitality Guide to Pricing Optimisation
Pricing has become one of the most powerful commercial levers available to hospitality operators. Yet for many businesses, the challenge isn’t deciding what prices should be. It’s executing those decisions quickly, consistently and confidently across every channel. Over the last few years, we’ve worked with operators across pubs, restaurants, coffee,

The Real Cost of the World Cup: Missed Margin, Not Missed Footfall
60% of hospitality operators take more than a week to get a price change live across their estate. That single figure explains more about what this World Cup will cost the industry, in missed margin, not missed footfall, than almost anything else. The 2026 tournament should be a standout trading
Pricing Agility in Hospitality: Highlights from Our Live Webinar
On 21st April 2025, Openr hosted a live LinkedIn webinar on unlocking pricing agility in hospitality. In it, Joel Robinson (Founder) and Nick Liddle (Chief Customer Officer) walked a live audience of operators through a practical framework for understanding where their business sits today on the pricing maturity curve, and

AI in hospitality: less about hype, more about execution
There’s been no shortage of conversation about AI in hospitality over the past 18 months. New tools, new promises, and a growing sense that something significant is changing. But if you speak to most operators, the reality feels more grounded. Margins are tight, teams are stretched, and systems don’t always