Pricing Agility in Hospitality: Highlights from Our Live Webinar
On 21st April 2025, Openr hosted a live LinkedIn webinar on unlocking pricing agility in hospitality. In it, Joel Robinson (Founder) and Nick Liddle (Chief Customer Officer) walked a live audience of operators through a practical framework for understanding where their business sits today on the pricing maturity curve, and what it actually takes to […]
AI in hospitality: less about hype, more about execution
There’s been no shortage of conversation about AI in hospitality over the past 18 months. New tools, new promises, and a growing sense that something significant is changing. But if you speak to most operators, the reality feels more grounded. Margins are tight, teams are stretched, and systems don’t always talk to each other. Much […]
Openr’s Research on Pricing Execution with Industry Experts
When Costs Move Faster Than Prices: Why Pricing Execution Is Now the Risk Pricing decisions are happening, pricing execution is not. The research highlights a widening gap between pricing decisions and deployment. More than 60% of operators take one to two weeks or longer to deploy a price change across all sites and channels. Nearly […]
Why hospitality struggles to execute pricing: Insights from the RMI Panel January 2026
Pricing Optimisation: Fixing the Execution Gap Guests on the panel: Panel overview: Hospitality is losing revenue not because pricing strategies are wrong, but because execution is slow and manual. The following overview is from a panel session that explores how operators can unlock immediate profit by automating proven tactics like event menus and granular price bands. […]
Pricing in hospitality needs to become a capability, not an event
For years, pricing in hospitality has been treated as something we do to the business, rather than something the business knows how to do. A couple of times a year, usually under pressure, we gather around spreadsheets, debate percentage points, argue about psychology, and eventually land on a set of changes that feel big, risky, […]
Spreadsheets to Strategy Podcast Series: Episode 1 – The Future with Common Data Models and Tech Solutions
In this episode, industry veterans Steve Holmes, and Joel Robinson discuss the rapid evolution in the hospitality sector brought about by technology and the pandemic. They explore how traditional methods no longer suffice and emphasise the need for new thinking and approaches, particularly when it comes to leveraging technology. The discussion explores the origins and […]
Azzurri Group’s Steve Holmes: ‘We can change prices five times a day if we want to’
Azzurri’s in-house data platform Openr has eased the impact of food and drink inflation while making menu changes simplier and smoother https://www.mca-insight.com/technology/azzurri-groups-steve-holmes-we-can-change-prices-five-times-a-day-if-we-want-to/710717.article?utm_source=MCA_Today&utm_medium=email&utm_campaign=2025-10-17
Kicking off our Podcast Series with Hospitality Mavericks
In this episode, industry veterans Steve Holmes, and Joel Robinson discuss the rapid evolution in the hospitality sector brought about by technology and the pandemic.
On stage at the MCA Innovation Forum
We joined industry leaders at the MCA Innovation Conference, and proudly sponsored the event for the first time.
Joel Robinson on the Tech on Toast Podcast
In this episode of the Tech on Toast Podcast, Chris Fletcher sits down with Joel Robinson, founder of Openr – a data orchestration platform transforming how enterprise hospitality brands manage their tech stacks.